Let me start by saying that I hate the Coronavirus.
I hate that people are sick and dying. I hate that businesses are closing and hardworking people are out of a job. I hate that the hospitals are stretched thin and healthcare workers are exhausted and under-appreciated. I hate that kids’ education is suffering and I hate that human interaction - already endangered - may never be the same again.
We all have a lot to hate about the Coronavirus crisis.
There are a zillion posts about all that. This one, just for a moment, is going to look at the silver lining.
The popular books on the science of influence have a lot to say about what makes a pitch, a product, or a situation compelling.
But I wanted to know…what makes a PERSON influential?
It turns out that influence isn’t something that you DO, it’s something that you HAVE.
…and it’s not one thing. It’s four.
